Case Study: Improving Endocrine Education Through 3D Exploration
Our latest 3D interactive mobile app, “Journey Through the Endocrine System”, debuts today at the ENDO 2016 conference! Click through the widget below for a preview, and read on to see how we leveraged our BioDigital Human Platform to create an engaging, educational experience.
Problem:
Although it’s essential to proper body function, the endocrine system is often underrepresented in educational health materials and is generally misunderstood by the public (click through the widget above for endocrine “Facts & Figures”). As clinical field leaders and influencers, the Endocrine Society and Hormone Health Network sought to change this. To do so, the Endocrine Society needed to create an engaging and comprehensive online resource that would serve as the “go-to” place for users to understand the endocrine system and related conditions.
Solution:
By leveraging existing anatomy from our Human Platform and modeling custom disease states, we created an interactive, educational tour for the Endocrine Society and Hormone Health Network. The “Journey through the Endocrine System” exists as a widget that is embedded directly into the Hormone Health Network’s patient-facing website, allowing users to interact with the content alongside existing educational materials. The “Journey” is also available as an iPad app, encouraging meaningful communication between patients and doctors, health professionals, and Endocrine Society members.
Results:
The “Journey through the Endocrine System” is the first fly-through, interactive 3D tour of hormone-producing glands and hormone-related conditions. As part of the Endocrine Society and Hormone Health Network’s public education campaign in 2016, the “Journey” combines the latest visualization technology with health content for a revolutionary new way to communicate endocrine information. Debuted at the ENDO 2016 conference, the “Journey” is now available on the App Store, facilitating meaningful patient-doctor communication for over 10,000 endocrinologists.
“As a clinician, I see tremendous value here. I’m tired of writing on the back of charts and trying to explain to patients what hormones are and how they move from place to place,” said Henry Anhalt, DO, the chair of the Hormone Health Network Committee. “Having something in 3D that I can rotate, that I can dissect, and show patients ‘this is what’s happening in your body’, will go a long way to make efficient communication that empowers patients to understand their disease.”
