The Need for Interactive 3D in Medical Marketing and Training
Popularized by advances in virtual and augmented reality, interactive 3D is the latest tech development to make exchanging ideas easier and more accessible. Because of this, interactive 3D has beneficial impacts on medical marketing and clinical training. In marketing, studies show that interactive 3D marketing materials are more engaging than 2D visuals, and that they increase the user’s […]
Using Interactive, Virtual Tech to Improve the Patient Experience
The surgical experience can be daunting, confusing, and scary for patients with craniofacial differences and their families. To ease these anxieties, we partnered with myFace to develop a comprehensive tool that would engage, educate, and guide patients through their craniofacial procedure. “With the help of BioDigital, we seek to relieve the stress and anxiety […]
The Anatomy Behind Virtual/Augmented Reality in Healthcare
After years of promise, virtual reality headsets such as Oculus Rift are finally making their way into the hands of consumers. With this, a world enhanced by virtual and augmented reality (VR and AR, respectively) is becoming an actual reality. While most of its consumer appeal is dominated by entertainment and gaming, the ability […]
Case Study: Improving Endocrine Education Through 3D Exploration
Our latest 3D interactive mobile app, “Journey Through the Endocrine System”, debuts today at the ENDO 2016 conference! Click through the widget below for a preview, and read on to see how we leveraged our BioDigital Human Platform to create an engaging, educational experience. https://human.biodigital.com/widgets/jttes/?m=client/Endocrine_Society/endocrine_tour_female.json&guide-mode=true&imageDisplay=fallback&uaid=1iRpN Problem: Although it’s essential to proper body function, the endocrine system is often […]
Top 7 Benefits of 3D Visualization for Pharma Marketing and Training
Using Interactive 3D Tech to Improve Kidney Education
How Big Pharma Benefits from Digital Learning
Big Pharma is having communication issues. With over half of physician practices restricting the access of pharma reps, there’s less face-time than ever to convince a doctor to prescribe your product. Because of this, many think that a transition into the digital landscape is necessary. How can digital learning, the communication and teaching of ideas […]
Increase Learner Engagement with New “Create A Tour” Feature
Struggling to engage your students, patients, or sales/marketing teams while communicating complex medical topics? Unlike the linear instruction of animated videos, the BioDigital Human Platform enables the exploration of realistic 3D content, increasing learner engagement and retention. And now, you can customize your own experiences with the new “Create A Tour” feature in the […]